News Bureau

 
 
March 25, 2017

A profound Art Deco design aesthetic!

If there was a song to underscore this year’s rich offering of Harry Winston timepieces, it would have to be Frank Sinatra’s legendary New York, New York. Harry Winston is, after all, a uniquely New York brand. Since 1932, New York – the city of soaring skyscrapers, sophisticated nightlife and epicenter of the Art Deco movement in the United States – has been home to Harry Winston’s diamond emporium.

This year Harry Winston pays homage to the city that never sleeps, instilling some of its most iconic collections with a profound Art Deco design aesthetic. And because Harry Winston is synonymous with the best diamonds, these precious gemstones play a starring role in this year’s creations.

By marrying the designers’ creativity and the gem setters’ masterful skills, with the impeccable Swiss watch credentials governing the movement, Harry Winston’s new novelties are destined to bring years of enjoyment and impeccable service to its owners.

Harry Winston The Avenue Collection: 2017 is the year of the Avenue Collection, a family of timepieces that evoke the vibrant cosmopolitan energy of New York City. Named after New York’s celebrated Fifth Avenue - the most prestigious shopping address in the world and home to Harry Winston’s Flagship Salon - the Avenue Collection is directly inspired by the streamlined design of the Art Deco period.

Harry Winston presents four new iterations of the Avenue Collection. In pride of place is the Avenue Classic Cherry Blossom model, which interprets the beauty of the Japanese Sakura season with great artistic sensitivity and recreates a scene of the annual blooming of the cherry blossom tree in diamonds and pink sapphires.

The Avenue ‘C’ Mini Moon Phase brings a touch of heavenly beauty to earth with its romantic moon phase complication and vintage touches, which emphasize the prevailing Art Deco mood of the Avenue Collection. What is remarkable though about this timepiece is its size: as one of the smallest moon phase complications on the market today, the timepiece is in a class of its own and irresistibly feminine.

The Avenue ‘C’ Dual Time is equipped with a practical second time zone function for women on the move, which can be consulted at a glance thanks to the two separate counters on the dial, one for local and the other for home time. What sets this model apart from conventional dual timers is the possibility of setting both the hour and the minute hands via the double crowns on the case, which allows for non-standard time differences of half-hour and quarter-hour deviations.

The Avenue Classic Automatic marks another milestone for the House, as it is the first woman’s timepiece in the Avenue Classic Collection to be fitted with an automatic movement, an acknowledgement of the growing number of women who appreciate fine mechanical movements.

Other novelties in the Avenue Collection include: a new gold folding clasp in the strap, which offers enhanced comfort and security, and the use of seamless alligator straps for a more elegant finish.

 

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